Learn the Neuroscience Behind Native Ads


As publishing evolves and audiences interact with online content in different ways, advertisers are trying to figure out how to best reach them. There are plenty of options—banner, display, native ads—but what works best? Neuroscientists are delving into the debate, looking at research into how our brains process visuals and drive actions.

Via - visualnews

Time Traveling with the Ad-Man’s Desk Book


“Direct mail advertising is an increasingly popular form of publicity.” Quotes like this are what make history so awesome. Today, direct mail is a decreasingly popular form of publicity. While still in wide use, any forward thinker in advertising is likely not upping the amount of direct mail they produce. 

Via - Visualnews

An Explorable Atlas of the World’s Past


Remember when we took 24 photos, developed them, and looked at every single one? Today’s With the centennial of World War 1 upon us, it’s fascinating to look back at how different Europe was just 100 years ago. Then again, it was a lot different just 30 years ago too. GeoCron’s World History Atlas is an fascinating tool for peering back into the past and getting perspective on how different the world has been, even if the year you’re curious about is 2950BC. Although quite dated, the site makes it easy to travel anywhere from 3000BC up to the present day, watching the changes in civilizations as they rise and fall.world means taking thousands of pictures and looking at only a few—but not if you own a Lomo. This camera company is keeping it old-school and making film cameras so cool people get ‘em as tattoos.


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A Timeline of Underground Queer Cinema


The history of cinema is filled with life stories, but few that depict the LGBT community. In its century long existence, main stream cinema has typically shied away from the subject, deeming it too controversial or unpopular – but there were films being made. Fandor pulled together 50 films, both underground and mainstream, which paved the way for greater expression in queer cinema.

Via - Visualnews

This Chicago Cannabis Advocacy Website Lets Visualizations Do the Talking


Despite Chicago decriminalizing marijuana possession in 2012, the state of Illinois has earned a reputation as the least friendly state in the nation for marijuana users. What does that look like? Rather than citing citizens as they are allowed, Chicago PD is arresting people for small amounts of marijuana at alarming rates. Arrest Chicago, a cannabis advocacy site, lets the numbers do the talking.

Via - Visualnews

Your Summer in 5 Charts


Summer is here. But it’s a little different when you’re an adult. You’re making travel plans, organizing your schedule, tackling major projects, and trying to find time to relax somewhere in between. Still, we all try to make the most of the good weather and relaxed vibe—even when things go awry. To sum it up, here are 5 charts that we think encapsulate the summer experience as an adult.

Via - Visualnews

A True Picture of Population Density


Look up a city’s urban density on Wikipedia, and you know you’re only getting a small slice of the story. There’s no way exactly 27,857.9 people live in every square mile of New York City – some areas are far more packed, some are relatively empty (at least when it comes to living space). Perhaps the best way to get a true picture of where people live is to check out the residential density per square kilometer.

Via - Visualnews