BrandCrush: 3 Ways Herbal Essences Is Doing Instagram Right

Every brand is trying to make the most of visual content on social media, but some are doing it better than others. So when we see one going above and beyond, we have to give it props. This week’s brandcrush is Herbal Essences. The company has been around since 1972, but it has done a great job of evolving with the times, tapping into its youth-centric demographic and staying ahead of the curve, especially when it comes to social. From clever content to creative execution, here are three ways Herbal Essences is doing Instagram right.

Via - Visualnews