Music Sales Data Visualization

Interactive work done by Graphic Design  Matteo Botto from Torino, Italy during semester abroad at the University of Canberra. He created an interactive project by visualizing the data of the global music sales per country in 2007.

The user can zoom and drag the map, show and hide the rulers, highlight the main features and by clicking on the objects the user can visualize the data. The data are: amount of sales, retail value, population, purchase value and purchase amount pro capita.

(Click here to see an interactive graphics)

How do colors affect purchases?

For retailers, shopping is the art of persuasion. Though there are many factors that influence how and what consumers buy. However, a great deal is decided by visual cues, the strongest and most persuasive being color. When marketing new products it is crucial to consider that consumers place visual appearance and color above other factors such as sound, smell and texture. To learn more about color psychology and how it influences purchases, see latest infographic.