Digital Life

Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.

The interactive data dashboard allows users to compare pairs of countries with each other, in attributes such as Internet penetration, digital lifestyles and daily activities, etc.

via discoverdigitallife.com
(Click above link to see an interactive application)

Note: If you read this via Email or Feed-reader click above link to see an interactive application.

Mobile Advertising and the Rise of Digital Coupons

Mobile is firmly establishing itself as a crucial advertising channel, and the companies who aren’t utilizing it look set to be left behind. More than two thirds of the population are in possession of a mobile phone, and it’s obvious to see why the direct nature of mobile advertising is so appealing to businesses.

via www.promotionalcodes.org.uk